What is an email list?
An email list is generally understood as a list that contains email addresses of a business’ potential clients, also known as a prospect list.
Businesses use email lists to reach out to prospects and turn them into leads and finally paying clients.
Email lists are essential for businesses. Bad prospect lists contain outdated email addresses, meaning these email addresses are not reachable. Therefore, businesses need to constantly generate excellent prospect lists for growth.
How to generate excellent email lists?
There are several ways to generate email lists and each method has its own pros and cons. Below are the most popular strategies to generate prospect lists that you should know about.
- Use digital marketing software to find email addresses
- Build a scraper to collect prospects from web pages
- Use paid ads to generate prospect lists
- Use social media to establish relationships and collect prospects
- Buy email lists from a reliable contact database
The first two strategies require time and effort to master as they are quite complicated. Once you’ve mastered these 2 strategies, you will be able to generate a lot of prospects fast at a low cost.
The 3rd strategy can cost you quite a lot of money to generate a sizeable email list. However, it’s easier to start and is mostly automatic.
Using social media is a great way to collect excellent prospects, however, this strategy requires the most time and effort since you’ll need to initiate conversations and interact with people to get their email addresses or turn them into leads.
The last strategy is probably the fastest and most affordable way to generate highly targeted prospect lists. However, you will need to spend some time finding a trustworthy lead database to buy email lists.
Buy email lists from a reliable contact database
There are many data brokers on the Internet but only a few of them are trusted.
When buying email lists, data quality is the most important factor. Bad email lists are straight-up a waste of time and investment.
But everyone said they provide the best quality data, then how do you know if it’s true?
Well, the only way to find out the truth is to give it a try. But, there are some tips to minimize your risk
- Ask if the database offers free trials?
- How responsive is their customer support?
- Ask if they have any refund policies?
- Ask if they offer any discounts for first-time users?
These tips are to make sure you’ll get to try their solution at the lowest risk.
At Limeleads, we offer all the above-mentioned and many more such as a $79 cold email course for free. We also make sure to be by your side to help optimize your campaign so that you’ll get the best results from our data.
Simply sign up for free trials here (credit card is not required)
Buy email lists by ZIP code
Some sales persons will need to target prospects in a certain area to yield the best conversion rate.
Most databases on the market only provide you an option to get contacts from a certain city or country, Limeleads helps you get prospects in even more specific locations by allowing you to search and export contacts using ZIP codes.
Try this feature now by following the instruction below, just a few clicks!
By getting very specific leads, you can reach out to them more easily, and when they become leads, be ready, some of them are going to bring you money!
For example, if you’re planning to hold an event at a certain place, inviting people that are close to the location will give you a much higher chance of turning them into leads or paying clients.
Tips to reach out to your prospects effectively
When you already generated an excellent email list, it’s time to reach out to them.
Below are the best practices for an email outreach done right
1. Set up your sending email address for an optimal deliverability
Imagine most of your emails landed in the prospects’ spam boxes, you’ll get a very disappointing performance result for your cold emailing campaign.
To improve the chance of landing your emails in people’s inboxes, set up the following parameters.
- DNS records
- SPF
- DMARC
- DKIM records
2. Warm up your sending email address
Warming up your email will help with optimal email deliverability.
Simply create social media profiles using your sending email address. You can also use this email address to upload videos on Youtube or like and comment on other videos.
You should also sign up for some popular newsletters on the Internet and use the sending email address to send emails and get replies from your friends and colleagues.
3. Craft a concise & appealing email subject for open rate
You should write an email subject that is no longer than 60 characters so that the whole subject will be fully displayed in the recipients’ inboxes.
Do not use spam triggering words such as sale, cheap, buy now, discount, free, coupon, get it now, for free, etc in your email subject.
Last but not least, take the time to craft an appealing subject for an optimal open rate.
4. Write a concise email for readability.
A long and complicated email could make people bounce away quickly. Therefore, you should write a concise email that clearly presents how your products or services can help.
Present your value proposition in bullet points for optimal readability. It’s tempting to write a lot in your emails but rest assured if the recipients are interested in your products/services, they’ll be coming back for more details.
5. Follow-up
When you haven’t received any replies from your recipients yet, don’t be disheartened, follow up with the second and third emails until you’ll get some replies from them.
However, do not be spammy by sending a lot of emails or sending emails too often, that will give people a bad impression about your company. In the worst-case scenario, they will report your email as spam.
Too many reports will lead to your domain being blacklisted and unable to reach people’s inboxes anymore.
Also, don’t sound pushy as trust needs to be built slowly. Good things take time, right?
If you are getting stuck at any stage of your lead generation campaign, don’t hesitate to contact us via [email protected] or our live chat support, we’ll be happy to help out!